Sesame, a startup that aims to expand its online medical care marketplace, has raised $27 million in a Series B financing round led by GV (formerly Google Ventures) to advance its efforts, Tech Crunch reports.
New York City-based Sesame is a two-sided marketplace populated by physicians and patients only. Consumers are able to research and shop for a physician — and book an appointment — on its site. The startup claims that it is able to lower the price of healthcare by cutting out the bureaucracy and rules associated with health insurance and giving consumers a way to access physicians — including specialists — on a pay-per-visit basis.
Another advantage for consumers, the company says, is that they have the ability to be treated virtually — and in some locales, in person — for a price that is provided upfront with no surprises later. Read more.