Menopause Care Remains a Largely Untapped Market

Menopause is having its moment. High-profile investments and startups with celebrity names attached have brought long-overdue attention to this once-taboo area of women’s health.

The global menopause market hit $15.4 billion in 2021 and is projected to reach $24.4 billion by 2030, according to data from Grand View Research.

Actress Naomi Watts launched a beauty and wellness brand focused on menopause health, called Stripes, in partnership with biotech company Amyris. Actress Judy Greer became a founding partner at menopause-focused startup Wile with a focus on products for women in their 40s and 50s.

Generally, women lack education and resources about symptoms related to perimenopause and menopause, Greer said during Fortune’s recent Brainstorm Health Conference, Fierce Healthcare reports. Read more.

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