Los Angeles-based Bold banked $17 million in a series A funding round to build up its virtual exercise programs for aging adults. The startup developed personalized, evidence-based exercise programs for Medicare members that help prevent falls, reduce musculoskeletal pain and disability and increase physical activity levels.
Amanda Rees, an engineer by background, was inspired to build and launch the startup based on her personal experience serving as a caregiver to her grandmother while in her 20s.
“It really was a gift in so many ways because it changed the way I thought about aging and it gave me a very different perspective of the healthcare system,” Rees told Fierce Healthcare.
Bold’s series A funding was led by Rethink Impact, with participation from Samsung Next and existing investors Andreessen Horowitz (a16z) Bio + Health, Khosla Ventures, GingerBread Capital, and Primetime Partners. The startup has raised $27 million to date. Read more.
