Meta Platforms told a federal court that its Facebook-pixel tracking tool didn’t violate the healthcare privacy of millions of people, so a proposed class action should be thrown out.
There’s nothing inherently illegal or harmful about the analytics technology at issue in the consolidated lawsuit, which is ubiquitous on the internet and used by websites in many industries to improve online experiences for users, Meta said in a motion to dismiss filed Monday in the US District Court for the Northern District of California.
The company punted any potential issues onto individual web developers, Bloomberg reports.
IP addresses, physicians’ names and search terms used to find the physician are often collected, according to multiple lawsuits filed against Meta and health systems. Read more.
